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1923-24 Plasco Ready Mix Paint sample booklet (Pittsburgh Plate Glass - $35 (Grass Lake, MI)
condition:
good
make / manufacturer:
Pittsburgh Plate Glass Co.
model name / number:
Plasco Ready Mixed Paint
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The company was very successful, opening plants in Milwaukee and Newark.
This paint sample brochure was sent out to various hardwares and general stores throughout the country, in this case, to D.E. Merrit & Son inClayton, MI (a town in southern Michigan).
On the front lower left corner of this booklet is the copyright date “23-C-24.”
The sample booklet is in a fold out format, measuring 8 1/4 x 3 1/4 folded and folds out to 12 3/4 inches wide.
Home and commercial painting was a lot more complicated in those days, based on the instructions inside. Paint contained plenty of lead, and required a primer coat, a second coat, and a finishing coat.
Inside is a section on re-painting and painting new surfaces, along with an estimating tool to figure out how much paint you would need.
The best part of this advertising booklet are the three pages of paint samples, 24 in all. Some of the colors included Straw, Buff, Lead, Nile Green, Willow Green, and Blind Green. Four of the colors cost more.
The colors inside are as bright as they were over a hundred years ago.
NOTE: We can easily arrange shipping.